Responsibilities
Company Overview:
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TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, Mountain View, New York, London, Paris, Berlin, Dubai, Mumbai, Singapore, Jakarta, Seoul and Tokyo.
Why Join Us:
At TikTok, our people are humble, intelligent, compassionate and creative. We create to inspire - for you, for us, and for more than 1 billion users on our platform. We lead with curiosity and aim for the highest, never shying away from taking calculated risks and embracing ambiguity as it comes. Here, opportunities are limitless for those who dare to pursue bold ideas that exist just beyond the boundary of possibility. Join us and make an impact happen with a career at TikTok.
About the Role:
The Category Lead serves as the business leader responsible for building the foundation for the pre-owned luxury category for TikTok Commerce in North America. This person will develop the go-to-market strategy, prioritize key initiatives, and build and lead a team of sellers. They will be responsible for identifying the needs of the business, partnering with cross-functional partners and allocating appropriate resources to drive sustained growth. Do you want to help us change the face of retail?
This person will exemplify the growth mindset, be curious, and unafraid to deal with ambiguity and solve novel problems. We are looking for someone who is passionate about people development, creating strong team culture, and leading high-performing teams.
Responsibilities:
- Craft overall strategy to deliver growth for the business - define goals, identify opportunities and design approach
- Build and develop a strong team to drive growth and align with the business strategy
- Acquire and incubate pre-owned luxury brand principals, distributors and merchants to support category growth
- Bring a consultative approach that will align around Customer First methodology
- Identify innovative collaborative models that fit into merchants' short-term and long-term development plans, and invest platform resources effectively and efficiently
- Solve key challenges in business growth through strong collaboration with cross-function teams
- Design the overall category growth strategy - define goals, identify opportunities, forecast the business and go-to-market
- Build and develop a strong team according to the category growth priorities and business rationale
- Help envision a world-class experience for pre-owned luxury brands and shoppers, and partner cross-functionally with multiple teams to make a great merchant and customer experience a reality
- Apply your strong commercial acumen to understand deeply how the TikTok platform and content- and creator-commerce work together with brands; develop your own insights into how the category can scale; and lead the team to act on those insights and accelerate the business
- Represent TikTok Shop at industry events and brand summits, and foster long-term partnerships with brands that help scale the category
- 7+ years experience in e-commerce business; a mixed experience in both platform side and brand/merchant side is highly preferred
- 5+ years experience in pre-owned categories
- 3+ years experience as a people manager, managing a significant team size
- Excellent interpersonal and negotiation skills
- Team player, fast learner and open to changes
- Proven track record of continually reaching and exceeding sales goals - prior experience P&L ownership and planning is a plus
- Excellent sales and business development skills, command of B2B and B2C funnel structures
- Experience recruiting, hiring, onboarding, and developing a strong sales team - passion for leading and developing people
- Ability to thrive in a rapid, agile, and often ambiguous environment with a growth mindset
- Attention to detail, affinity for analytics, logical and strong problem solving skills
- Strong network and connections with brands and/or retailers is a plus
- Experience in content-based e-commerce
- Strong connections with brands and distributors
- Experience managing people managers of varying experience
- Ability to foster C-Level executive relationships with a genuine interest in customers’ success
- Ability to recruit and retain top talent
- A proven penchant for creative problem-solving
- Proven track record of high-level negotiation
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at ecommerce.accommodations@tiktok.com.
Job Information
The base salary range for this position in the selected city is $151200 - $358400 annually.
Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
At ByteDance/TikTok our benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support ByteDancers to give their best in both work and life. We offer the following benefits to eligible employees:
We cover 100% premium coverage for employee medical insurance, approximately 75% premium coverage for dependents and offer a Health Savings Account(HSA) with a company match. As well as Dental, Vision, Short/Long term Disability, Basic Life, Voluntary Life and AD&D insurance plans. In addition to Flexible Spending Account(FSA) Options like Health Care, Limited Purpose and Dependent Care.
Our time off and leave plans are: 10 paid holidays per year plus 17 days of Paid Personal Time Off(PPTO) (prorated upon hire and increased by tenure) and 10 paid sick days per year as well as 12 weeks of paid Parental leave and 8 weeks of paid Supplemental Disability.
We also provide generous benefits like mental and emotional health benefits through our EAP and Lyra. A 401K company match, gym and cellphone service reimbursements. The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
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